FedEx pledges $25 million over 5 years in NIL program for University of Memphis athletes
MEMPHIS (AP) — FedEx on Friday pledged $25 million over the next five years to be used in sponsorship deals with University of Memphis athletes, a huge boost for the school’s name, image and likeness compensation efforts.
The Memphis-based shipping giant said the program will initially focus on football, men’s and women’s basketball and other women’s sports. The deal was facilitated by Altius Sports Partners, a company that works with dozens of schools on NIL activities.
The deal is for $5 million per year, an especially significant sum for a school that does not play in a wealthy power conference. The Tigers compete in the American Athletic Conference.
“This gives us an opportunity to invest in bright, young athletes in our great hometown of Memphis, strengthening our connection to the next generation of leaders,” FedEx executive vice president and chief marketing officer Brian Phillips said in a statement.
Related articles
Would you like a cicada salad? The monstrous little noisemakers descend on a New Orleans menu
NEW ORLEANS (AP) — As the nation prepares for trillions of red-eyed bugs known as periodical cicadas2024-04-20Maui Fire Department to release after
HONOLULU (AP) — The Maui Fire Department is expected to release a report Tuesday detailing how the a2024-04-20Content broadcasting network exhibition to open in Beijing
The China Content Broadcasting Network 2024 exhibition is set to open in late April in Beijing, acco2024-04-20Koke extends Atletico Madrid contract until 2025
Atletico de Madrid's Koke (R) vies with Cadiz's Oussama Idrissi during the La Liga match bet2024-04-20Hawaii Supreme Court chides state's legal moves on water after deadly Maui wildfire
HONOLULU (AP) — The Hawaii attorney general’s office must pay attorney fees for using last year’s Ma2024-04-20Liaoning lead title contenders into CBA playoffs
Tianjin Pioneers forward David James' pivotal block in overtime both ended the Guangdong Souther2024-04-20
atest comment